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Interviews with The Experts #21 – Edward Perry

Holly catches up with Edward Perry, co founder of COOK, who highlights the importance of company culture and that you have one, whether you actively work on it or not! Ed says that ‘culture happens as a result of intelligent thought’ – how great is that?!

Ed also touches on being human in business, especially right now, saying that the best thing you can do, for your team and your customers, is to be honest – treat them as equals and take them on the journey with you.