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Powered by extraordinary people
MIGHT ONE OF THEM BE YOU?
We’ve got big ambitions. We want to become a beacon of thoughtfulness and creativity in a world that needs it more than ever — and we can’t do that with just anyone. We need a talented, committed team with passion in their eyes and small business in their bones; bright, kind, hard working people — people who love what they do, can think creatively and believe in building something bigger than us.
Are you passionate about small business?
READY TO CHAMPION UK INDEPENDENTS
Do you love small businesses to the point of obsession? Do you believe they make our high streets richer and communities happier? Want to make sure UK independents don’t disappear? Then join us. We support them in and outside of work, and champion what they stand for — working flexibly, making by hand and balancing profit with principles for a better world. What else are we looking for? Scroll across.
Were you born with entrepreneurial spirit?
TAKING OWNERSHIP IS SECOND NATURE
At Holly & Co, we’re the kind of people who don’t expect others to figure everything out for us — whether that’s taking responsibility for our own development or making decisions to benefit the business. We love go-getters; those who find and share opportunities, work under their own steam and who won’t stop until they’ve got an answer. Because being entrepreneurial is in our blood.
Do you share our ‘marigolds mindset’?
HAPPY TO GET STUCK IN TO ANY TASK
Roll up your sleeves, we’re going in. We’d never ask you to do something we wouldn’t do ourselves but our team isn’t made up of those who like to watch from the sidelines. We love proactive people who aren’t afraid of getting their hands dirty, because we never let others clean up a mess we’ve made ourselves (and even if it wasn’t our mess, we put our marigolds on and we make it good). Sound like you?
Do you start conversations not fires?
KINDNESS AND OPTIMISM COME FIRST
Changing the world takes an optimistic outlook, honesty and kindness. It’s why we always strive to start conversations not fires, believe in PPI (presuming positive intent) and favour community over competition (always ‘we’ not ‘I’). It’s about coming from a place of positivity and being radiators not drains. So even if we sometimes get things wrong (which we do), we see failure as feedback and try again.
Do you have thoughtful bones?
FOR US, EMPATHY IS EVERYTHING
For us, being thoughtful is just about one of the greatest things you can be. If you’re able to put yourself in the shoes of others, and go out of your way to anticipate needs, look out for those around you and be generous with your time, heart and spirit — you’re likely to be one of us. Thoughtfulness can overcome CV gaps, inexperience and more so don’t be afraid to let this shine through.
Are you ready to embrace change?
TURNING CHALLENGES INTO OPPORTUNITIES
Not everyone likes to roll with it. In fact, sudden change can really freak some people out… but we are not those people. We welcome it rather than fearing it because we know that change brings progress. Plus it’s exciting. We would rather regret things we’ve done than things we haven’t, and pivoting is part of that. So if you can act smart, move fast and help turn negatives into positives, get in touch.
Can you help bring colour to grey?
CREATIVE THINKING IS EXCITING
At Holly & Co, we love to use innovation and creativity to inspire magic, encourage dreams and ignite imaginations. It doesn’t mean you need to have been born with a paintbrush in your hand and sport bright green hair though (although some of our team definitely fit that description). It’s about thinking outside the box and not being afraid to try something new. Sound like you?
Can you show us you’ve got ‘it’?
QUALIFICATIONS ASIDE
We believe that skills, passion and potential often speak louder than qualifications. While having relevant experience is important (and sometimes required), we are most interested in finding someone who is enthusiastic, motivated and aligned with our values. If you're confident in your abilities and can showcase your talents in a relevant way, we encourage you to apply, regardless of your formal credentials.
Ready to get involved?
SEE OUR CURRENT VACANCIES
Senior Paid Media Manager
Paid media is an incredibly important commercial lever for Holly & Co.
We need someone to own our paid media activity, scale it significantly across the rest of this year, and ongoing, building on what we have now and optimise relentlessly so we can maintain efficiency as we grow. You will manage our paid media budget and manage our retained media agency.
This role is for you if you're a commercially minded paid media expert who has owned notable budgets and targets, understands how to deploy media across the full funnel, and knows how to take something already working and make it meaningfully better.
Key responsibilities
- Own and deliver a full-funnel paid media strategy across Meta, Google, Pinterest and other channels as appropriate, working closely with the Digital Director
- Develop and manage campaign plans, budgets and forecasts, ensuring delivery against ROAS, CAC and customer targets
- Plan our annual campaign calendar, balancing seasonal vs BAU and self-purchase vs gifting
- Define channel role, formats, creative, product selection, audience targeting and test plans for all campaigns, collaborating with the wider team.
- Maintain a live feedback loop on creative, ad set and product performance — feeding insights into live optimisations, upcoming campaigns, and other channel activity
- Lead performance analysis and reporting, translating data into clear, actionable insights for the wider business
- Work with the site team and product team on continually optimising the product feed
- Brief the design and video teams clearly, with a commercial context, translating data into a sharper creative direction for every campaign
- Manage production and maintain ongoing feedback on creative performance
- Manage our paid media agency, working very closely with them to ensure best-in-class execution and running quarterly reviews
About you
Experience & Skills
- 4+ years experience in ecommerce, managing full funnel paid media across multiple channels
- Proven experience managing paid budgets at meaningful scale and driving measurable results
- Strong hands-on knowledge of Meta Ads Manager and Google Ads
- A demonstrable track record of using data to drive decisions, with reporting on performance to senior stakeholders
- Comfortable directing content production, briefing video teams and creative resources
- Experience using Google Analytics or similar
- Experience of feed management is desirable
Personal Qualities
- Target-driven: You're motivated by goals and love the challenge of exceeding them
- Proactive: You don't wait to be told what to do—you see opportunities and take initiative
- Resilient: You thrive under pressure and are comfortable working in a dynamic, evolving business
- Curious: You're always learning, testing, and looking for ways to improve
- Collaborative: You work well with others and can influence across the business
- Passionate: You care about small businesses and want to help them succeedPassionate: You care about small businesses and want to help them succeed
Working at Holly & Co
This is a hybrid role with 2–3 days a week in our Twickenham office.
We are a B Corp, committed to building a business that is a force for good — for our team, our Co's, and our community. Diversity and inclusion are not an afterthought here. We know that diverse and inclusive teams do better work, and we actively encourage applications from groups who are underrepresented in our industry.
Please let us know if you have any accessibility requirements or questions at careers@holly.co.
About Holly & Co
Holly & Co is fast becoming one of the UK's most exciting retailers, and we're on the cusp of launching something set to change business for the better: better for creators, better for society and better for the planet. If you're curious, talented and have something less ordinary to bring to the table, we'd love to meet you.
We also work on an island, and that's just the start of what makes Holly & Co refreshingly unique. Our founder has built something that genuinely challenges what business can look like — championing artists and makers, staying fiercely true to what we believe in and approaching everything we do in an innovative way.
So if you're driven by purpose, want to work with a team of smart, funny people who think 'we not I', and thrive on never having the same day twice — we want to hear from you.
A note:
Diversity and inclusion are important to Holly & Co. Diversity is about embracing differences, being inclusive, creating possibilities, and growing together to improve performance and the working environment.
We celebrate and embrace everyone's differences and treat every colleague with dignity and respect.
We know that diverse and inclusive teams help us deliver our best work, and we love to see applications from groups who are currently underrepresented in our industry.
Please let us know if you have any accessibility requirements or any other questions to careers@holly.co.
How to apply
Please send your CV and a cover letter to careers@holly.co
Closing date for applications is midnight on Monday 20th July, 2026.
Social Media Manager
Holly & Co exists to champion small businesses and the people who build them. Our content is built on craft, story and heart — and we believe that a story told well is the most powerful commercial act we have. We're looking for a Social Media Manager who doesn't see creativity and commerce as a trade-off, but as the same thing: content that earns attention because it's genuinely worth stopping for, from an audience that is loyal, considered, and acts when something resonates.
You will own @holly.co and @hollytucker — two accounts with distinct audiences and a clear commercial purpose — setting the organic strategy, running the content calendar, and being commercially accountable for what social contributes to the business across both gifting and self-purchase.
You will work closely alongside our Paid Media Manager and Community Lead, with support on day-to-day comments and DMs from another team member — freeing you to focus on strategy, content and commercial performance.
Key responsibilities
Organic Social Strategy
- Own the content and commerce calendar across @holly.co and @hollytucker — planned with the trading calendar, gifting moments, and self-purchase opportunities front of mind
- Set and track commercial KPIs for organic social: link clicks, profile visits, reach, and downstream revenue impact
- Plan, post and manage stories, feed content and reels across both accounts
- Build the feedback loop between organic and paid, working closely with our Paid Media Manager
- Work alongside our Community Lead on @hollytucker, bringing commercial rigour to an account with strong engagement but an underdeveloped commerce path
Content Production
- Shoot and edit a significant proportion of organic content yourself — phone-first, repurposed, or drawn from existing assets
- Brief the video team for organic content needs beyond your own capability, with clear creative direction
- Join content and photography days, identifying organic opportunities alongside the wider production schedule
- Maintain a consistent visual and editorial standard across both accounts that reflects Holly & Co's commitment to craft and story
Pinterest — Organic Content
- Own organic content and boards on Pinterest, working alongside our Paid Media Manager who will own the paid side of the channel
- Test formats and content approaches at a measured pace — be ready to shift focus toward Pinterest when performance justifies it, particularly ahead of Q4
About you
Experience & Skills
- Proven experience owning organic social strategy commercially — you measure success in terms of revenue contribution, not just reach and engagement
- Genuinely hands-on content skills — confident shooting and editing content yourself to a high standard, phone-first
- Comfortable working closely with a paid media counterpart, understanding how organic and paid reinforce one another
- Ecommerce or DTC background — you understand what organic social needs to contribute commercially
- Experience with seasonal, occasion-driven or self-purchase categories is highly valued
- Pinterest experience is an advantage; a genuine willingness to learn and develop it is essential
Personal Qualities
- Commercially minded: you think about what content needs to achieve, not just what it needs to look like
- Creative and hands-on: happy to plan a strategy and then pick up a phone and shoot the content yourself
- Proactive: you identify problems before being asked and come with solutions, not just observations
- Collaborative: this role only works well through close partnership with our Paid Media Manager and Community Lead
- Entrepreneurial: you thrive in a fast-moving environment where priorities shift and agility is a daily reality
- Passionate: you care about small businesses and want to help them succeed
Working at Holly & Co
This is a hybrid role with 2–3 days a week in our Twickenham office.
This is a lead role with salary dependent on experience and aligned to market benchmarks. For a confidential discussion, contact careers@holly.co
We are a B Corp, committed to building a business that is a force for good — for our team, our Co's, and our community. Diversity and inclusion are not an afterthought here. We know that diverse and inclusive teams do better work, and we actively encourage applications from groups who are underrepresented in our industry.
Please let us know if you have any accessibility requirements or questions at careers@holly.co.
About Holly & Co
Holly & Co is fast becoming one of the UK's most exciting retailers, and we're on the cusp of launching something set to change business for the better: better for creators, better for society and better for the planet. If you're curious, talented and have something less ordinary to bring to the table, we'd love to meet you.
We also work on an island, and that's just the start of what makes Holly & Co refreshingly unique. Our founder has built something that genuinely challenges what business can look like — championing artists and makers, staying fiercely true to what we believe in and approaching everything we do in an innovative way.
As we exist to champion small businesses and the people who build them, and as a marketplace, our social channels are one of the most important ways we bring all we are to life. We tell the stories of the makers and the Co's behind the products. We celebrate craft, beauty, and the human detail behind what people buy. We connect a loyal, considered audience with things they will genuinely love.
So if you're driven by purpose, want to work with a team of smart, funny people who think 'we not I', and thrive on never having the same day twice — we want to hear from you.
How to apply
Please send your CV and a cover letter to careers@holly.co — and include answers to the following three questions. We read every application, and a thoughtful answer to these three questions will tell us more than the CV alone.
- Tell us about an organic social campaign or piece of content you've owned that genuinely moved the needle commercially. What did you do, and what were the results?
- Tell us about a social account — in or outside our category — that you think gets the balance between great storytelling and commercial performance exactly right. What makes it work?
- What draws you to Holly & Co specifically — and what do you think the biggest opportunity is for us on social right now?
Closing date for applications is midnight on Monday 27 July 2026.
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