Kept & Cherished began in Lockdown 1.0. I began making needle felt mice based on a story my Mother used to tell me as a child and I found it rather addictive. Before long my shelves were hidden under a mischief of mice!

I used to hide our mouse, Barnaby Mouse, around the house each evening for the children to find and it lit me up seeing the joy on their faces from something so simple. A short, but welcome break from screens!

Our house is filled with things that tell a story, whether they've been passed down through family or have special meaning. I've always been creative, but I didn't want to fill the world with more 'stuff', I wanted to create products to be kept... and cherished!

So here we are! A little collection of heirloom products that I hope will be loved through childhood and passed down to loved ones to be cherished all over again.

Alice x