On designing for your customer & protecting your products from copies
Joseph Joseph
Antony and Richard Joseph
Sir John Hegarty
Founder of BBH & The Garage Soho
Remember that Levi’s ad? Well Sir John Hegarty was the creative genius behind it and is renowned for his groundbreaking work in the ad industry. With creativity running through his veins and a zest for going against the grain, John shares the benefits of ‘zigging when the world zags’.
On how to zig when the world zags
Why you will enjoy this episode:
- Hear from a world renowned thought leader about why it pays to think outside of the box.
- You’ll be empowered to search out the kind of creative twists that can help you live a life less ordinary.
- You’ll gain John’s golden insight into building brands not businesses.
Other episodes you might enjoy
On defying the odds and empowering others to do the same
ED & LOIS JACKSON
Co-founders of Millimetres to Mountains
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