On designing for your customer & protecting your products from copies
Joseph Joseph
Antony and Richard Joseph
Patrick and Karen O'Flaherty
Co-founders of Pip Organic
Ready to explore the essence of simplicity in organic food? Meet Patrick and Karen O’Flaherty, the dynamic co-founders of Pip Organic. Discover how their journey from the bustling Borough Market to supermarket shelves exemplifies the power of staying true to core values while navigating the complexities of the organic industry. Prepare to be inspired by Patrick and Karen’s journey, and take away valuable lessons on how to preserve the heart of your own brand while creating meaningful impact.
On pioneering simplicity in organic food and drink
Why You Will Enjoy This Episode:
- Meet Patrick and Karen O’Flaherty, the husband-and-wife duo transforming the organic food and drink industry and learn about their journey to create Pip Organic.
- Delve into the complexities of navigating an organic business, the intricacies of managing a sustainable supply chain and how to cut through in a crowded market.
- Learn about the power of simplicity and clarity in brand building and how maintaining the essence of a brand reminds us that, sometimes, less is truly more.
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