![Cloth & Clay founder Charlotte in her studio](/assets/images/content/893bcc3b-0bc5-4ebb-ad0f-ded9720a0d50-original.webp)
Cloth & Clay
Twickenham, London
Cloth & Clay is a London based independent brand centred around creating sustainable homeware pieces with a touch of luxury. Everyday essentials such as tea towels, aprons and table linens are made in muted colours and high quality linen to elevate your kitchen, dining and living spaces. All pieces are designed to be functional, blend in with any home aesthetic, and to be easily combined with each other for beautiful homeware scenes and dreamy tablescapes.
I grew up by the seaside in West Sussex, and moved to London in 2012 to train as a costume maker for theatre. Thriving in the industry for several years, I hit a hurdle when the theatres closed in 2020, but found myself pivoting to set up my homeware brand Cloth & Clay, which helped me find calm amidst the chaos. This theme became a core part of my business.
As a person of colour raised in a small town, I’ve always felt most myself amongst the diversity of the city, but often found myself craving the peace and quiet of the coast. I made it my mission to bring those calm and natural themes into the home, working with muted colour palettes and natural materials to help make the home a haven.
I choose to work with linen, the strongest of the natural fabrics, as it is very sustainable to produce. My products are everyday home essentials of a luxury quality.
founder Credentials
![Cloth & Clay founder Charlotte in her studio](/assets/images/content/893bcc3b-0bc5-4ebb-ad0f-ded9720a0d50-original.webp)
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From Cloth & Clay
Returns
Elrose Mansions
Staines Road
Twickenham
London
TW2 5AJ